Available

Available

Core Skills

Core Skills

Product Strategy

Product Strategy

Gaming UX

Gaming UX

Experience Design

Experience Design

UX Systems

UX Systems

Design Leadership

Design Leadership

Design QA

Design QA

User Research

User Research

Team Mentoring

Team Mentoring

Conversion & Retention

Conversion & Retention

Conversion & Retention

Conversion & Retention

Stakeholder Management

Stakeholder Management

Visual Craft

Visual Craft

Tools

Tools

Designs:

Designs:

Research & Collaboration:

Research & Collaboration:

AI & Exploration:

Areas of Interest

Areas of Interest

  • AI-assisted workflows

  • AI-assisted workflows

  • Behavioural design

  • Behavioural design

  • New interaction patterns

  • New interaction patterns

Languages

Languages

Native

Fluent

Hindi

English

Beyond Design

Beyond Design

Chess

Painting

Exercise

ISHU SHARMA

ISHU SHARMA

LEAD PRODUCT DESIGNER

LEAD PRODUCT DESIGNER

Designing Systems. Strategy & Execution.

Designing Systems. Strategy & Execution.

Lead Product Designer with 15+ years of experience designing high-scale, transaction-heavy digital products. I simplify complex journeys, build scalable design systems, and create experiences that improve clarity, retention, monetization, and business impact.

Lead Product Designer with 15+ years of experience designing high-scale, transaction-heavy digital products. I simplify complex journeys, build scalable design systems, and create experiences that improve clarity, retention, monetization, and business impact.

Work Experience

Work Experience

Lead Product Designer

Lead Product Designer

Lead Product Designer

2023 - Present

2023 - Present

Gurugram,IN

Gurugram,IN

  • Leading product design for high-scale gaming experiences, owning UX strategy, product direction, execution quality, and design consistency.

  • Driving complex gameplay journeys by balancing user needs, business goals, platform logic, and technical feasibility.

  • Partnering with Product, Engineering, Data, QA, Compliance, and Leadership to align priorities and deliver high-impact outcomes.

  • Leading research, design reviews, Design QA, process improvements, and mentoring to strengthen team execution.

  • Leading product design for high-scale gaming experiences, owning UX strategy, product direction, execution quality, and design consistency.

  • Driving complex gameplay journeys by balancing user needs, business goals, platform logic, and technical feasibility.

  • Partnering with Product, Engineering, Data, QA, Compliance, and Leadership to align priorities and deliver high-impact outcomes.

  • Leading research, design reviews, Design QA, process improvements, and mentoring to strengthen team execution.

Senior Product / Game Designer

Senior Product /
Game Designer

Senior Product / Game Designer

2021 – 2023

2021 – 2023

Gurugram,IN

Gurugram,IN

  • Transitioned from visual/game design into product-led UX ownership for large-scale gaming experiences.

  • Simplified complex game logic into clear, intuitive journeys that improved first-time user understanding.

  • Translated user behavior, business needs, and gameplay systems into scalable product experiences.

  • Partnered with Product, Engineering, and stakeholders to take ideas from concept to launch with strong execution quality.

  • Transitioned from visual/game design into product-led UX ownership for large-scale gaming experiences.

  • Simplified complex game logic into clear, intuitive journeys that improved first-time user understanding.

  • Translated user behavior, business needs, and gameplay systems into scalable product experiences.

  • Partnered with Product, Engineering, and stakeholders to take ideas from concept to launch with strong execution quality.

  • Transitioned from visual/game design into product-led UX ownership for large-scale gaming experiences.

  • Simplified complex game logic into clear, intuitive journeys that improved first-time user understanding.

  • Translated user behavior, business needs, and gameplay systems into scalable product experiences.

  • Partnered with Product, Engineering, and stakeholders to take ideas from concept to launch with strong execution quality.

Lead Designer

Lead Designer

Lead Designer

2020 – 2021

2020 – 2021

Gurugram,IN

Gurugram,IN

  • Led design for Rummy and Poker experiences across competitive real-money gaming products.

  • Improved table flows, player actions, rewards, and business-aligned gameplay interactions.

  • Guided design execution, reviews, and visual consistency while supporting a stronger product-design culture.

  • Led design for Rummy and Poker experiences across competitive real-money gaming products.

  • Improved table flows, player actions, rewards, and business-aligned gameplay interactions.

  • Guided design execution, reviews, and visual consistency while supporting a stronger product-design culture.

  • Led design for Rummy and Poker experiences across competitive real-money gaming products.

  • Improved table flows, player actions, rewards, and business-aligned gameplay interactions.

  • Guided design execution, reviews, and visual consistency while supporting a stronger product-design culture.

Lead Designer

Lead Designer

Lead Designer

2019 – 2020

2019 – 2020

Noida,IN

Noida,IN

  • Managed art and experience design workflows across multidisciplinary teams.

  • Led creative reviews, delivery planning, quality checks, and production alignment.

  • Improved team coordination, execution standards, and visual consistency across projects.

  • Managed art and experience design workflows across multidisciplinary teams.

  • Led creative reviews, delivery planning, quality checks, and production alignment.

  • Improved team coordination, execution standards, and visual consistency across projects.

  • Managed art and experience design workflows across multidisciplinary teams.

  • Led creative reviews, delivery planning, quality checks, and production alignment.

  • Improved team coordination, execution standards, and visual consistency across projects.

Previous Experience

Game Art, Concept Design & Visual Systems

Game Art, Concept Design &
Visual Systems

Game Art, Concept Design &
Visual Systems

2011 – 2019

2011 – 2019

Delhi/Pune,IN

Delhi/Pune,IN

  • Built a strong creative foundation across concept art, game visuals, 2D/3D assets, illustration, texturing, and production design.

  • Companies: Golden Technology · Nayi Disha Studios · Charuvi Design Lab · Sterling Pixels Pvt. Ltd. · Krayon Pictures Pvt. Ltd.

  • Built a strong creative foundation across concept art, game visuals, 2D/3D assets, illustration, texturing, and production design.

  • Companies: Golden Technology · Nayi Disha Studios · Charuvi Design Lab · Sterling Pixels Pvt. Ltd. · Krayon Pictures Pvt. Ltd.

  • Built a strong creative foundation across concept art, game visuals, 2D/3D assets, illustration, texturing, and production design.

  • Companies: Golden Technology · Nayi Disha Studios · Charuvi Design Lab · Sterling Pixels Pvt. Ltd. · Krayon Pictures Pvt. Ltd.

Professional Education

Maya Academy of Advanced Cinematics

Maya Academy of
Advanced Cinematics

2009

2009

Delhi,IN

Delhi,IN

  • Concept Design, 3d Animation & Visual Efx.

  • Concept Design, 3d Animation & Visual Efx.